Big Yellow Marketing & Communications Ltd (“Big Yellow“) operates www.bigyell.co.uk and may operate other websites. It is Big Yellow Marketing & Communications Ltd’s policy to respect your privacy regarding any information we may collect while operating our websites.
Like most website operators, Big Yellow collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request. Big Yellow Marketing & Communications Ltd’s purpose in collecting non-personally identifying information is to better understand how Big Yellow Marketing & Communications Ltd’s visitors use its website. From time to time, Big Yellow may release non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in the usage of its website.
Big Yellow also collects potentially personally-identifying information like Internet Protocol (IP) addresses for logged in users and for users leaving comments on www.bigyell.co.uk blog. Big Yellow only discloses logged in user and commenter IP addresses under the same circumstances that it uses and discloses personally-identifying information as described below, except that commenter IP addresses and email addresses are visible and disclosed to the administrators of the blog/site where the comment was left.
Gathering of Personally-Identifying Information
Certain visitors to Big Yellow Marketing & Communications Ltd’s websites choose to interact with Big Yellow in ways that require Big Yellow to gather personally-identifying information. The amount and type of information that Big Yellow gathers depends on the nature of the interaction. For example, we ask visitors who sign up at www.bigyell.co.uk to provide a username and email address. Those who engage in transactions with Big Yellow are asked to provide additional information, including as necessary the personal and financial information required to process those transactions. In each case, Big Yellow collects such information only insofar as is necessary or appropriate to fulfil the purpose of the visitor’s interaction with Big Yellow. Big Yellow does not disclose personally-identifying information other than as described below. And visitors can always refuse to supply personally-identifying information, with the caveat that it may prevent them from engaging in certain website-related activities.
Big Yellow may collect statistics about the behaviour of visitors to its websites. Big Yellow may display this information publicly or provide it to others. However, Big Yellow does not disclose personally-identifying information other than as described below.
Protection of Certain Personally-Identifying Information
Big Yellow discloses potentially personally-identifying and personally-identifying information only to those of its employees, contractors and affiliated organisations that (i) need to know that information in order to process it on Big Yellow Marketing & Communications Ltd’s behalf or to provide services available at Big Yellow Marketing & Communications Ltd’s websites, and (ii) that have agreed not to disclose it to others. Some of those employees, contractors and affiliated organisations may be located outside of your home country; by using Big Yellow Marketing & Communications Ltd’s websites, you consent to the transfer of such information to them. Big Yellow will not rent or sell potentially personally-identifying and personally-identifying information to anyone. Other than to its employees, contractors and affiliated organisations, as described above, Big Yellow discloses potentially personally-identifying and personally-identifying information only in response to a subpoena, court order or other governmental request, or when Big Yellow believes in good faith that disclosure is reasonably necessary to protect the property or rights of Big Yellow, third parties or the public at large. If you are a registered user of an Big Yellow website and have supplied your email address, Big Yellow may occasionally send you an email to tell you about new features, solicit your feedback, or just keep you up to date with what’s going on with Big Yellow and our products. If you send us a request (for example via email or via one of our feedback mechanisms), we reserve the right to publish it in order to help us clarify or respond to your request or to help us support other users. Big Yellow takes all measures reasonably necessary to protect against the unauthorised access, use, alteration or destruction of potentially personally-identifying and personally-identifying information.
If Big Yellow, or substantially all of its assets, were acquired, or in the unlikely event that Big Yellow goes out of business or enters bankruptcy, user information would be one of the assets that is transferred or acquired by a third party. You acknowledge that such transfers may occur, and that any acquirer of Big Yellow may continue to use your personal information as set forth in this policy.